Keywords are the stuffed words used in the content of website promotion to help the website gain popularity and higher rankings than other. These keywords must get indexed by Google thereby, increasing traffic through your website. It has lot of importance in SEO as your whole website could get popular by these keywords, make sure you keep the ratio of stuffing keyword in proportion. Excessive keyword stuffing is also bad. For more information, this useful content might help you out more on keyword usage. SEO services provide all these facilities to rank your website higher in a Google Search. Thus, use of proper keywords is an important aspect in SEO domains.